History Episodes

Ducati at 100 marks a significant milestone in the world of motorcycling, celebrating a century of innovation, racing heritage, and Italian design excellence. Founded in 1926, Ducati’s origins were far removed from the gleaming motorcycles we know today. The company began as a manufacturer of radios and electronic components, thriving in a period marked by rapid technological advancement. However, the devastation of World War II forced Ducati to pivot, and in the post-war era, the company transi...

In this episode of Throttle and Roast, host Niels Meersschaert takes a deep dive into one of the most pressing issues facing drivers and riders today: skyrocketing gas prices. With the ongoing conflict in the Middle East sending oil markets into a frenzy, Niels breaks down exactly what's happening at the pump — and why motorcyclists may actually be in a better position than most. Niels starts with the big picture: West Texas Intermediate crude oil, a key U.S. benchmark, recently hit $99 per barr...

The decline of motorcycle dealerships is attributed to several key factors, including strict manufacturer demands and high renovation costs that require significant investments. Rising rent for retail spaces, challenges in finding qualified service technicians, and increasing insurance rates also contribute to the financial burdens on these businesses. Additionally, the relatively low popularity of motorcycles compared to cars limits sales volume, making it harder to cover fixed costs. Zoning re...

KTM has faced significant challenges leading to its recent bankruptcy, primarily stemming from an aggressive growth strategy focused on unit sales. While partnerships with Bajaj helped boost lower-cost bike production, post-COVID inflation disrupted supply chains and reduced demand. Rising interest rates negatively impacted sales, leaving KTM with substantial debt of nearly 1.5 billion euros and high dealer inventory. As they navigate this crisis, the company's future hinges on adapting to chang...

In this episode of the Throttle and Roast podcast, host Niels Meersschaert examines the parallels and distinctions between equestrians and motorcyclists. Drawing from his own experiences with horses, Niels reflects on the historical significance of horseback riding while highlighting similarities in control techniques, riding positions, and the mental aspects of handling both a horse and a motorcycle. Maybe humanity's transition from the horse to the steel horse isn't all that different? Send us...

The Throttle Roast podcast, hosted by Niels Meersschaert, delves into the history and cultural significance of motorcycles. The episode traces their evolution from early steam-powered velocipedes to modern machines featuring internal combustion engines. Key milestones include the first production motorcycle and the rise of iconic brands in the early 1900s. The podcast also compares motorcycles with cars, highlighting their unique handling characteristics, fuel efficiency, and the influence of He...

The Throttle and Roast Podcast, hosted by Niels Meersschaert, delves into the fascinating histories of iconic motorcycle brands that have endured through the years. The episode discusses the evolution of bicycles into motorcycles, highlighting key innovations and notable manufacturers, including Royal Enfield, Indian Motocycle, Triumph, Harley-Davidson, MotoGuzzi, BMW and Honda. The episode showcases how these brands have shaped the motorcycle industry while maintaining their legacy. Listen to...